Dell assembles with relatively cheap labor has total control of supply chain shared leadership structure – more ideas & visions xpand to additional products and services good customer service and technical support build and deliver products in 3-5 days plants are certified with ISO 9000 standards long-term relationship with suppliers – they believe in strong relationship with reputable suppliers, stick with them as long as they maintain leadership in technology, performance, quality and cost.one of the world’s highest volume Internet commerce website Reliability, service and support – direct customer allows it to provide top-notch customer service before and after the sale Weakness: Computer maker and not computer manufacturer, making Dell unable to switch supply lack dealer/retailer relationship no priority technology – does not specialize in one specific type of products not attracting college student segment of the market.
It leads to a 2X2 matrix – also known as SWOT Matrix.
The Strengths-Weaknesses-Opportunities-Threats (SWOT) Analysis / Matrix enables the managers of the Dell to develop four types of strategies: The primary purpose of SWOT matrix is to identify the strategies that a company can use to exploit external opportunities, counter threats, and build on & protect Dell strengths, and eradicate its weaknesses.
SWOT analysis an immensenly interactive process and requires effective coordination among various departments within the organization such as – marketing, finance, operations, management information systems and strategic planning.
The SWOT Analysis framework facilitates an organization to identify the internal strategic factors such as -strengths and weaknesses, & external strategic factors such as - opportunities and threats.
SWOT analysis is a vital strategic planning tool that can be used by Dell managers to do a situational analysis of the organization .
Swot Analysis Dell Essay
It is a handy technique to understand the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Dell is facing in its current business environment.It also solves the long list problem where organizations ends up making a long list but none of the factors deemed too critical.This approach also suffers from one major drawback - it focus on individual importance of factor rather than how they are collectively important and impact the business holistically.The Dell is one of the leading companies in its industry.Dell maintains its dominant position in market by critically analyzing and reviewing the SWOT analysis.SWOT Analysis: Mercy Medical Center Strengths Mercy Medical Center is known for its strong workforce, composed of highly competent nursing and medical staff. The most important target is acquisition of new buildings and assets. SWOT Analysis-idea, methodology and a practical approach. Aside from their qualifications, Mercy's competent salary rates enabled the hospital to have a low staffing turnover unlike other hospitals in Baltimore, Maryland. The analysis of the organization starts by first identifying…… Sales revenue from educational institutions like colleges only accounts for about 5% of total customers cannot go to retailers because Dell does not use distribution channels each product is custom-built according to specifications, might take days to finish Opportunities: Diversification by introducing many new products to the range, including printer, toners, LCD TVs Personal computers are becoming a necessity now, people are more educated about computers, therefore custom-built computers are more likely to be their choice considering how experience they are about the components and features of computers Internet provides greater opportunities since the website is easily accessable to make an order or get information Since there is no retail stores, online shop would make up for that hole, since people nowadays prefer online shopping more than ever before Threats: Many rivalries, for example: HP, Compact, Lenovo, Apple potential new entrants to the market the threat to become outmoded price difference among brands is getting smaller other companies are able to offer computers at low costs, which is Dell’s strategy – threaten Dell’s price-conscious customer base growth rate of computer industry is slowing down Technology advancement is a double-ended sword, it is an opportunity and a threat at the same time.Low-cost leadership strategy is no longer an issue to computer companies.As a result, companies like Dell are forced into a constant state of adaption in order to satisfy their customers.By taking full advantage of their strengths, paying close attention to their weaknesses, and identifying both opportunities and threats, Dell can position itself as a significant holders in an intensely competitive market.