While most companies can use SMS marketing, those with established strong customer relationships generally see the highest engagement.
Companies can expect to pay around 1 cent per text message sent.
The sender ID can be used for this purpose, but what your audience is reading when they receive the text is the text itself, so it’s worth signing off with who you are in the body of the text as well.
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They boast small business-specific plans for as little as $30/month that come with business texts, a mobile app, toll-free numbers, and more. Visit Ring Central Text message, or SMS marketing, is an effective way of promoting your brand or products to an audience that regularly communicates with others on their smartphones.
To capture their attention and increase engagement with your SMS marketing, start by setting a clear campaign goal, like increased sales of a specific product, along with a corresponding offer or call to action.
Put yourself in the shoes of your customers or prospective customers and ask yourself, will this interest them?
Will this encourage them to checkout, visit your store, call or email you?
A call to action is vital in order to lead the customer into your sales funnel.
Keep your call to action clean and simple and easy to follow.