Shopping Center Business Plan

Shopping Center Business Plan-51
To the normal present and future traffic loads of the roads serving the center must be added the traffic generated by the center, and the totals must be compared with the capacity of the roads.If the roads do not have the extra capacity to handle the future traffic loads, new road construction should be in the offing, or the center should be located elsewhere.

To the normal present and future traffic loads of the roads serving the center must be added the traffic generated by the center, and the totals must be compared with the capacity of the roads.

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The present report shows how the analysis previously described relates to the gross acreage, parking and site design requirements of a shopping center.

Finally the report describes some of the zoning provisions already enacted for shopping centers and comments on some of the problems for city planners raised by shopping centers.

The two types of shopping centers will differ considerably in their area requirements, the number and types of stores, and the annual gross business.

They differ also in the trade area served, and the types of shopping needs fulfilled. 44 and 47 have covered market area analysis for shopping centers and criteria and standards for shopping center stores.

In such dense traffic, as might be said to characterize the rush hour traffic of some Los Angeles freeways or the Chicago Outer Drive, tie-ups and delays are also more frequent, and more costly in terms of highway efficiency.

The roads having highest volumes are those on which the cars are spaced further apart and travel at higher speeds with relative safety.

We hope you enjoy this fascinating snapshot of a planning issue of yesteryear.

Download original report (pdf) Suburban shopping centers have come into existence, grown in size, and increased in number not because they offer new products or better stores than are to be found in central business districts, but because they are convenient.

Shopping center business is drawn almost entirely from people who live within a maximum of thirty minutes driving time over local roads, and most customers live closer.

General definition of a shopping center A shopping center is a group of retail stores planned and designed for the site on which they are built, located away from the central business district, to serve the shopping needs of new suburban and fringe growth.

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