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You may not love the idea of composing a unique cover letter for each job you apply to, but it’s worth it.
The keyword analysis also shows exactly what to focus on in your cover letter.
Jobscan Premium (one month free) even has a cover letter scan feature.
When it comes to cover letters, I’ve seen—and tried—it all. But because of that freedom (and that intimidating blank page to fill), it’s easy to veer off in the wrong direction and make some common mistakes that can pretty much guarantee you’re not getting a call back.
I’ve written stiff, formal documents (“Dear Sir or Madame”), overly casual notes (“Hey guys! If you’re in my cover-letter-writing boat, chances are you’ve made some of these blunders before.
While it’s fine to convey that you’re excited about a position, use a slightly different angle—one that shows how your enthusiasm will directly benefit the company: “I was very excited to find this open position because I’ve been following your company since its startup phase.
My thorough understanding of your company’s background and mission means that I can jump in and make contributions to your marketing team right away.” Now you’ve shown that the relationship will be mutually beneficial: You’ll have a great job with a company you love—and the company will have a valuable, skilled, and enthusiastic new employee (who, coincidentally, is also an amazing cover letter writer).A job application is supposed to be a representation of you as a whole, well-rounded potential employee—so between your various application materials, you should aim to convey a variety of pertinent information.Instead of just repeating yourself (“I was in charge of reviewing invoice disputes”), use your cover letter to describe additional details that you weren’t able to squeeze onto the single page of your resume: “By resolving invoice disputes, I gained a deep analytical knowledge—but more importantly, I learned how to interact calmly and diplomatically with angry customers.” A cover letter gives you the freedom to use full sentences—instead of bullet points—so use them to expand upon your resume and tell the story of why you’re the perfect fit for the company.“Bottom line.” That might be an overstatement — most don’t, some do — but many recruiters would admit that they aren’t the intended audience of a cover letter.“It’s mostly for the hiring manager,” said a recruiter in the non-profit industry.So what’s the best way to replace “To Whom It May Concern” atop your cover letter?Here are 4 top tips for figuring out who to address your cover letter to: For many job openings, the first person you need to impress is a corporate recruiter.Few job postings list the hiring manager by name but many will tell you the position to which you’d be reporting.With this information, a little detective work can reveal the name of the hiring manager. Look for an about page, company directory, or contact page.So, it won’t do you much good if you simply take the best bullet points from your resume and repeat them in your cover letter.If your cover letter and resume are replicas of each other, why submit two documents in the first place?