Cosmetic Business Plan

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In this lesson, I am giving you the strategy I gave to one of my clients who has her own perfume line.

We executed this strategy and it has changed her business drastically.

On my favorite way to make money these days is to use PAY WHAT YOU WANT strategy.

In this option, you tell the customer to pay what they want.

This works great for a new product or to bring back customers who have not purchased for a while.

When you tell people to pay what they want, people generally pay good money. I generally price my product at a higher price because people will always pay you less than the price.

Adoreme used this strategy initially to grow its user base.

Most women struggled with finding the right bra for themselves.

First, step obviously is to start getting some sales.

For this step, I recommend that you hire an expert to run ads online. Everything you earn here use it to pay your staff, AD expenses and reinvest for more exposure. Everything you earn from this second sale will be your profit.

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