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As long as you have the skill, as long as you have the passion and as long as you have the ability to hustle, the catering business is big enough for everyone.Since this industry is an attractive one, how can you start and run a lucrative catering business?
MISSION STATEMENT At Darcy’s Catering, our mission is the provision of the finest catering services that will exceed customer expectations.
Our activities in all the sectors of catering will all be tailored to client needs in order to build client trust in our capacity to deliver the very best of services.
Nothing drives away business as failing to show up for appointments. Get a website and use other forms of online social media.
Step 3: Advertise and Market your Business It does not matter if your food tastes like heaven if people do not know about it. In the world we live in, this is now the most effective way of getting people informed about your business. Using social media platforms such as Facebook and Twitter, helps you track and monitor the response of people to your product and services, something no flyer can do.
Are you going to cater to the upper class, the middle class or the lower class?
Your answer will determine what your price-point will be, either high end or affordable to the middle class.Step 4: Liaison with other Event Vendors or Planners Networking, in the catering business, is key.Build great, positive relationships with other vendors and event planners to keep your business strong.Once you have identified your niche, the next thing is to determine whether your niche is lucrative or not. The effectiveness of your business plan can go a long way in determining if your catering business will be successful or not.It ensures that you think deeply concerning every aspect of the business and make the right decisions when challenges arise.READ: BBQ Catering Service Business Plan – The Executive Summary – Our Objectives – Mission Statement – Keys to Success – Ownership – Our Services – Market Analysis in Summary – Our Target Market – Competitive Advantage – Pricing Strategy – Payment Options – Publicity and Advert Strategy – Sustainability and Expansion Strategy EXECUTIVE SUMMARY FOR A CATERING BUSINESS Darcy’s Catering is a new sole proprietorship catering service provider which is fully registered and will follow all regulatory procedures and guidelines in the catering services industry.Providing these services to the Michigan market, it has plans of growing to spread nationwide within 10 years of its operations.You must determine which end of the spectrum you will fall.Now that the basic foundations have been laid, you move to the next important step: Step 2: Location and Logistics What does this involve?Being a caterer, you are responsible for planning menus, cooking up the menu, delivering it to the location or event, serving the food at the event and cleaning up afterward.As a caterer, you are a vendor at events such as weddings, birthdays, company picnics etc. Ask, yourself: what exactly can I offer that will attract clients to me? Is there a certain kind of food you are really good at?