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Try to find a mix of creative thinkers and those with a solid grasp of operational detail. Take on board the opinions of other staff - key employees, accountants, department heads, board members - and those of external stakeholders, including customers, clients, advisers and consultants.There is no right or wrong way to plan the process of strategic planning, but be clear in advance about how you intend to proceed.It involves stepping back from your day-to-day operations and asking where your business is headed and what its priorities should be.
A strategic plan needs to be realistically achievable.
As with any business activity, the strategic planning process itself needs to be carefully managed.
Responsibilities and resources need to be assigned to the right people and you need to keep on top of the process.
Try to find people who show the kind of analytical skills that successful strategic planning depends upon.
A strategic plan is typically focused on mid to long-term goals and explains the basic strategies for achieving them.
The purpose of strategic planning is to set overall goals for your business and to develop a plan to achieve them.
To do this, you might want to start collecting and analysing a wider range of information about your business - both about how it operates and about how conditions are developing in your current and potential markets.
The process of strategic planning is about determining the direction in which you want to take your business.
So you need to make sure that you conduct a thorough analysis of both your business and your market.
There are a range of strategic models that you can use to help you structure your analysis.