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Some states don’t allow in-home nail businesses to hire employees other than family members. Call your state board of cosmetology to find out what laws apply in your city. Depending on local laws, you can either complete a course by participating in a nail technician apprenticeship or through a nail technology program.
These courses teach you about personal hygiene, nail care products, tools, sanitation, sterilization and other key aspects of the work.
Since you're targeting local clients, launch advertising campaigns on Google and social networks. Try to partner up with other local businesses to spread the word about your services.
For example, exchange marketing materials with local hair care salons, spas, massage centers and makeup studios.
Additionally, you need to invest in marketing your business since you'll have less exposure than a nail salon. Try to determine what types of nail services are widely available so you can come up with something different.
Depending on your skills and preferences, you could offer: Approximately 54.9 percent of nail technicians have been working in this business for more than nine years.
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In addition to the basic services, you can maximize your income by selling nail care products.
Another option is to offer luxury manicures and pedicures, mini-manicures and nail parties.