A concept salon may be a salon that exclusively cuts kids’ hair or only does blowouts.
If you specialize in a certain cut or you plan to be more upscale vs.
You’ll want to include who has the biggest market share, how close your other competitors’ salons are to yours, and what advantages you’ll have over the competition.
Finish this section with a SWOT analysis that will expand further on what your business does well and what might threaten your success.
The form of business you choose helps to determine the income tax return form you have to file, so it also affects your business’s bottom line.
Types of entities include sole proprietor, general partnership, limited partnership, LLC, and corporation.
everyday, write out how your salon fits into one of these categories.
Your salon’s location is also part the description.
Think about how pricing could play into your competitive advantage. On-site marketing programs will also help draw in customers.
You’ll need a promotion strategy so new customers know you exist. Social media is a low-cost way to acquire new customers and increase the visibility of your brand. Plan out any rewards and loyalty programs or referral incentives you plan on using.