Tags: Disaster Recovery And Business Continuity PlanThe Mythical Man-Month Essays On Software Engineering EbookMaturation EssayLindbergh Baby Kidnapping EssayRobert Putnam Bowling Alone ThesisArt Morality EssayIntroduction Of Myself EssayOwl Essay Writing
As a result of this trend, the service business will continue to grow.Our competition will consist of auto dealerships, larger tire and service chains and gas stations with service departments.The need for a full service automotive center with competent and trusting mechanics is always there.
Our company will be offering two products: the first being automotive service which will generate a gross profit margin of 60% on average.
This will include bumper-to-bumper service on cars and light trucks, i.e.
These clients are loyal and will continue to follow LR Automotive, when we move to our new location.
With advertising in local newspapers, mailers and handbills, business should increase by a margin of 10% annually.
When we service autos, we will never take short cuts and will never substitute quality in order to obtain a lower price.
Our parts warranties will reflect those of the manufacturer.Last, but not least, warranties also help when customers are deciding where to get their work done.Our warranties will meet or exceed industry standards.We are also going to treat our customers as we would like to be treated, spending time with each one so they know they're not just a number to our business.Follow-up calls to ensure satisfaction will also be made after we have completed the work.Our target customers are the owners of auto and light trucks. Automobiles are being kept an average of 3-5 years and each vehicle requires servicing an average of 2.7 times per year.As new vehicle prices increase, consumers are inclined to maintain and service their vehicles for longer periods of time.People are always looking for an honest auto repair facility which is committed to customer service, reliability and promptness.By being fully committed to our clients, our customer base will increase and will provide a stable ground for our business to grow.As a result of our visibility, we will get to know the local patrons and that will help LR's business to grow within the community.We plan on working on 6 cars per day when LR first opens.